SportUp - online store of sports medicine.

Solution

 As a graphic element, I decided to draw a stylized molecule, as a reference to nano technologies, that's exactly what the client wanted to see in the logo. With the help of a light gradient, I gave it volume. Having picked up and worked with fonts, I made a graphic metaphor from the letter T in the form of a cross, symbolizing medicine. According to the color scheme, we decided to focus on shades of green, symbolizing health. In the final version, it was possible to reflect the activities of the company, fill the logo with metaphors and symbolism.