Futurity Pay is a system of electronic retail payments that are processed in real time, 24 hours a day, 365 days a year.
Task
A logo must be distinctive, memorable, and easy to recognize. It should communicate the brand's message and values clearly and effectively.
Solution
To create a logo for Futurity Pay, the letters F and P were used to form the core of the design. These letters were stylized in a way that resembles a credit card shape. The credit card shape is a recognizable symbol for payment services and will help make the logo memorable and easy to recognize.
Logo idea
Logo
Icon
B/W Variant
Grayscale Variant
Font & color