Artis Production Studio is a creative powerhouse dedicated to crafting captivating visual experiences. With a team of talented artists, filmmakers, and designers, the studio specializes in producing high-quality content for various industries, including film, television, advertising, and digital media.
Task
Revamp the existing logo for Artis Production Studio while preserving its overall concept. The primary objective is to enhance the visibility and clarity of the camera element within the design. Retain the essence of the current logo but refine the camera icon to make it more distinct and easily recognizable.
Solution
The proposed logo design centers around a camera-shaped graphic element, cleverly integrated into the letter "A" . This artful composition allows the camera icon to stand alone as a distinct and independent symbol, making it versatile for various branding applications. By focusing on the initial letter of the name, the logo achieves a sleek and minimalistic look while effectively representing the core identity of the business.
Logo idea
Was
Became
B/W Variant
Icon
Font & color