TSI create energy efficient solutions for industrial use of compressor equipment and cooling systems.
Task
The company logo should be simple, clean, and easily recognizable, with an icon or symbol that represents the brand. The preferred style: a modern and sleek that conveys professionalism and reliability.
Solution
The company's activities involve both compressors sale and repair/maintenance services. The first visual element that was incorporated into the logo is a pressure gauge, which is an integral part of a compressor. The second visual element is a gear wheel, which symbolizes repair and maintenance. By combining two visuals into one graphic element and choosing a suitable font, the logo effectively communicates the company's values, mission, and activities to its target audience.
Logo idea
Logo
Icon
Font & color
Visualization
